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How to manufacture facts like a champ

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“Boomerang kids: 85% of college grads move home,” blared a headline on CNNMoney.com. “85% of college grads return to nest,” echoed the New York Post. “Survey: 85% of New College Grads Move Back in with Mom and Dad,”said Time magazine’s website.

Recently, the 85 percent figure emerged in the presidential campaign, in an ad from the Republican group American Crossroads that blames President Barack Obama for the boomerang.

We rated the claim False, but as we dug into the number, we found the media had repeated it with little scrutiny. Journalists were content to copy a number from other news reports without verifying it — or even asking when the survey was conducted.

If the reporters had looked deeper, they would have found some oddities about the firm that claimed to have conducted the survey, a Philadelphia-area company called Twentysomething. The company’s website had an impressive list of staffers, but when we checked on them, we found several who either didn’t work for the company or appeared to be fictional.

The whole story is even weirder than you might imagine, and cane be seen over at Politifact. Moral of the story, news without public citations is suspect.

With all the crap wikipedia gets on accuracy, they are quite good about creating a culture of “citation needed”. We need more of that.

 


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